Leasing Tip of the Day: Respond to Everyone Right Away

Leasing Tip of the Day: Respond to Everyone Right Away

Speed matters just as much as patience. A quick response makes people feel respected, listened to, and understood—half the battle in retail leasing (and any business).

Rockstars return every call, respond to every email, direct message, and text, and they do it quickly. Whether it’s a prospect, job-seeker, vendor, or broker, no message goes unanswered. Why? Because Rockstars know that being courteous and responsive is key to their success.

Here’s a simple rule: Set aside 30 minutes daily to go through your messages and respond. Use your commute to return calls. This small time investment can lead to big rewards.

ROCKSTAR TIP: After a phone call, send a quick follow-up text. I’ve experimented with this, and the response rates are fantastic. People love to know you’re fully engaged and paying attention.

So, make it a habit—respond to everyone, right away. It’s a small move that sets you apart.