Beth’s Blog

Leasing Tip of the Day: Make Fun Part Of The Plan It's easy to find ourselves caught in a web of routine and responsibilities, often overlooking an essential ingredient that can transform our efforts into success: fun. Yes, you read that right—fun is not just a way to lighten our days, but a strategic tool that can enhance our canvassing results. Consider this: what could be more uplifting than having…

Leasing Tip of the Day: Don't Ask This When Canvassing   Walking into a retail store, the first interaction is pivotal. Why do most sales pitches falter at the threshold? It's often the innocuous question, "Is the owner here?" This seemingly benign inquiry sends an unintended message, implying the person you're speaking to isn't significant enough. Imagine being the person behind the counter, your presence diminished by a single question.…

Leasing Tip of the Day: Canvass with a Strategic Plan Stephen Covey's insight, "Goals are pure fantasy unless you have a specific plan to achieve them," is a cornerstone of effective canvassing in commercial real estate. Imagine setting out to pack for an unknown journey - it's both daunting and inefficient. That's canvassing without a clear plan. A robust canvassing strategy isn't just about hitting the streets; it's about strategic…

Leasing Tip of the Day: The Canvassing Flyer Isn't Just A Piece of Paper The initial conversation with a potential tenant is just the beginning. That's where the magic of a well-crafted canvassing flyer comes into play. Unlike the fleeting nature of a business card, a great flyer is your key to continuing the conversation long after the initial handshake. Imagine walking into a potential tenant's space, flyer in hand,…

Let's talk about canvassing, the cornerstone of successful retail leasing. It's surprising how many get tangled in the web of overthinking – the best day to canvass, the best time, the weather concerns – sound familiar? Here's a wake-up call: Over 97% of leasing agents are caught in what I call "analysis paralysis." But guess what? More than a third of my tenants come directly from canvassing efforts. So, who's…

Finding innovative ways to fill those hard-to-fill spaces can often seem like an uphill battle. Yet, with the right mix of creativity and strategy, transforming these vacancies into vibrant, leased spaces is entirely achievable. Here are some fresh approaches to breathe new life into your prospecting efforts and uncover opportunities you might have previously overlooked. #1 - Revisiting conversations with current tenants can unlock valuable recommendations for potential new occupants,…

The time-honored technique of canvassing stands unmatched in its effectiveness. The essence of making real, tangible connections in the field cannot be replicated by modern media. It's about hitting the streets, engaging face-to-face with potential tenants, and immersing oneself in the very fabric of the community you aim to serve. My approach involves integrating canvassing into my weekly schedule, aiming for a mix of quantitative goals and qualitative discoveries. The…