Beth's Blog | Page 12 of 24

Leasing Tip of the Day: Market Mapping – A Game-Changer for Retail Leasing Agents

September 16, 2023
Bethazor
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Are you a retail leasing agent looking to up your game? The answer might just lie in understanding and effectively navigating your property's local market. Market Knowledge is Power: Understanding your local market empowers you to make informed decisions. Start with property flyers or Google maps to locate nearby businesses. Details Matter: Pay close attention to existing lessees, property condition, accessibility, and tenant mix. Keep an Open Mind: Occasionally turn…

The Retail Leasing Podcast Ep. 42

September 14, 2023
Bethazor

Welcome to The Retail Leasing Podcast, a weekly podcast exploring chapters of Beth's new book, The Retail Leasing Playbook. Beth's goal is to help you reduce vacancies and increase occupancy! This week, Beth reviews the following chapter of her book, The Retail Leasing Playbook: Chapter 58: "Canvassing Karma is a Real Thing!" Listen now! Anchor | Spotify | Apple Podcasts | Breaker | Google Podcasts | Overcast Listen on YouTube: Music from https://filmmusic.io "Acid Trumpet" by Kevin MacLeod (https://incompetech.com) License: CC BY…

Leasing Tip of the Day: So You Want to Invest in Retail?

August 31, 2023
Bethazor
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So you want to invest in retail? Here are my recommendations: 1️⃣ Focus on Community and Neighborhood: Retail investment should be local. Know the community and the neighborhood where you're investing. 2️⃣ Proximity to Home: Consider centers that are within a short distance from where you live. This allows you to be familiar with the market conditions, landlords, and tenants. 3️⃣ Leverage Existing Investments: If you already own other types…

The Retail Leasing Podcast Ep. 41

August 29, 2023
Bethazor

Welcome to The Retail Leasing Podcast, a weekly podcast exploring chapters of Beth's new book, The Retail Leasing Playbook. Beth's goal is to help you reduce vacancies and increase occupancy! This week, Beth reviews the following chapter of her book, The Retail Leasing Playbook: Chapter 57: "Respond To People Right Away - All People" Listen now! Anchor | Spotify | Apple Podcasts | Breaker | Google Podcasts | Overcast Listen on YouTube: Music from https://filmmusic.io "Acid Trumpet" by Kevin MacLeod (https://incompetech.com) License:…

Leasing Tip of the Day: Telling Ain’t Selling

August 14, 2023
Bethazor
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For months I’ve been talking about creating a flier for my “turn-key” 2nd Gen restaurant space adjacent to the Ritz Carlton in Cleveland. I kept putting it off. I needed to hire a photographer and find a kitchen company that would come and create an inventory. No easy task. But after months of “telling” many FB prospects about my beautiful space, (I had pix in my phone) I finally got…

Leasing Tip of the Day: Visit the Mall for Market Recon

August 13, 2023
Bethazor
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Leasing Tip of the Day: Visit the Mall for Market Recon It may come as a shock to you, especially since I own shopping centers, but I hate shopping. The ONLY time I enjoy it is when I am entering a new retail market. Here's my advice for you when you enter a new market: start your research with a visit to the dominant regional mall. Walking the mall…

Leasing Tip of the Day: The Retail Leasing Agent’s Field Guide

August 13, 2023
Bethazor
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The Retail Leasing Agent's Field Guide: Scouting Your Retail Territory As a leasing agent, you know your success depends on intimately understanding your property's retail territory. But aimlessly driving the area without a plan is inefficient. Use this field guide to strategically scout your local market and gain valuable leasing intel. Start by charting destinations - examine online maps and property flyers to spot regional malls, big box centers, and grocery…

Leasing Tip of the Day: Retail Leasing’s Competitive Edge

August 7, 2023
Bethazor
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Retail Leasing's Competitive Edge: Knowing Your Market Inside & Out Do you want to gain an edge in the competitive world of retail leasing? The key lies in understanding your market inside and out. Imagine you're driving through your local area. You notice lines out the door at some businesses with "Going Out of Business" signs, sales, vacancies, and "Coming Soon" signs. Are you just observing, or are you actively…

Leasing Tip of the Day: How to Learn Your Market

July 31, 2023
Bethazor
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If you want to learn your market, what's the first thing you should do? Get out and go for a drive. Get out of your office and drive around, making sure to notice shopping centers, drive-throughs, and more. Look through the vacancies. Walk through the anchors. See the tenants. See the customers that are walking through the tenant spaces, so you can feel and understand what's going on in your market. Knowing your market is crucial and will help you in your career so much more than just getting information from a website. I hope this encourages you to get in the car and drive! Happy Leasing!

Leasing Tip of the Day: Coasting Costs You

July 24, 2023
Bethazor
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Collect $200 as long as you pass GO! Forward movement delivers value every time! DON’T STOP!! Continue moving! Activity breeds Activity! When you pause or stop, you begin to coast; the direction in which one coasts is…. DOWNWARD! Keep Moving Forward. Even if you don’t see results immediately, Be Patient! When I canvass, if I get a "No" I say, “Thanks for the $100!” Why? If I canvass 50 people, I can usually get a deal. The commission averages $5000. So, each no = $100!! Move today! GO! And collect $200!!